Libra WorkBase
WorkBase for marketing
From research and briefs to campaigns and reporting, WorkBase keeps marketing moving — without making your team spend the week stitching tools and updates together.
- Reads
- Gmail · Slack · HubSpot · Notion · Analytics
- Writes
- campaigns · docs · CRM · reports · follow-ups
The problem
Marketing teams are becoming human glue between their tools.
The brief is in Slack. Research is in docs. Assets are in Drive. Campaign data is in another dashboard. Someone still has to pull it together.
Here's where a marketer's week goes
One campaign · five tools- Slackthe brief
- Docsthe research
- Drivethe assets
- Dashboardthe numbers
- Everyonethe update
Five tools, one person holding the thread between them. Drop the thread and the campaign slips.
Watch it run
The brief lands.
The work starts.
One brief becomes research, a campaign plan, finished drafts, the right updates and a clear next step.
- Campaign
- Q3 product launch
- Audience
- Mid-market CTOs
- Message
- Ship faster with fewer handoffs
- Channels
- LinkedIn · Email · Blog
- Launch
- 04/09/2026
- Owner
- Priya N.
- Asset
- Launch email
- Status
- Draft ready
- Next step
- Review messaging
- Deadline
- Fri 28
- AI Chat + Agents · capture and write back
- Email Assistant · triage and draft
- Knowledge · brand and briefs
- Slides · decks from the work
- Business Intelligence · ask the campaign
Build your workflow
Pick a workflow.
WorkBase gets it moving.
Choose a repeatable marketing task. Connect the systems it needs. Give it an instruction once. WorkBase handles the busywork.
Campaign research
Pull together market, competitor, customer and internal context before the campaign starts.
Artifact
Finished work, not another notification.
Brief → Content
Turn a campaign brief into the drafts, variations and assets the team needs.
Artifact
Finished work, not another notification.
Content distribution
Prepare and coordinate the posts, emails, updates and follow-ups around a launch.
Artifact
Finished work, not another notification.
Competitor monitoring
Track relevant competitor activity and surface what changed.
Artifact
Finished work, not another notification.
Campaign reporting
Pull performance data together and prepare a clear summary of what worked and what didn't.
Artifact
Finished work, not another notification.
Lead handoff
Turn campaign responses into organised follow-ups and route them to the right sales owner.
Artifact
Finished work, not another notification.
Connected
Your tools store the campaign.
WorkBase runs it.
HubSpot, Marketo, Notion, Slack, analytics and your content tools each hold part of the process. WorkBase connects them and helps move the work between them.
| Dimension | Traditional marketing stack | Libra WorkBase |
|---|---|---|
| Research | Search across tools manually | Context gathered together |
| Content production | Brief, draft, review, repeat | Workflow moves it forward |
| Campaign updates | Manual status chasing | Work updates as things happen |
| Reporting | Pull numbers from dashboards | Ask in plain language |
| Cross-team handoffs | Re-explain the context | Context travels with the work |
Comparison reflects publicly documented capabilities.
Full context
Your campaign has a hundred moving parts. Keep them moving together.
WorkBase connects the research, conversations, assets, campaign data and decisions around your work so marketers spend less time assembling context.
Audience context
Bring customer research, campaign history and relevant account information into the work.
Brand context
Give workflows access to the messaging, positioning, documents and guidance your team already uses.
Campaign context
Keep briefs, assets, owners, deadlines and performance connected.
Cross-team handoffs
Move work between marketing, sales, product and leadership without restarting the explanation.
Connected to your marketing stack
- HubSpot
- Salesforce
- Marketo
- Gmail
- Slack
- Notion
- Google Analytics
- + more
Questions
Before you connect your marketing stack.
The questions marketing leaders ask us on the first call.
No. Your existing marketing systems remain in place. WorkBase works across them and connects the work between them.
Yes. Point it at a brief and it drafts the posts, emails and variations the campaign needs, grounded in your messaging and past work — ready for you to edit.
Yes. It pulls together competitor activity, positioning and market context into one place, so your team starts from a current picture instead of a fresh search each time.
Yes. It reads across your dashboards and campaign data and turns the numbers into a plain-language summary you can ask questions of — no manual pulling from five tools.
Yes. It moves context between marketing, sales and the rest of the company, so a campaign, a lead and the follow-up stay connected instead of stranded in separate tools.
Yes. Describe a repeatable task in plain language, connect the tools it touches, and WorkBase runs it — no engineering and no Zapier chains to maintain.
AI can help marketing teams with research, drafting, campaign coordination and performance-related workflows. Libra is designed to connect those activities to company context and the systems marketing teams already use, helping turn repetitive multi-step work into more structured workflows.
Early access · Limited spots open now