Libra WorkBase

WorkBase for Sales

Every call, thread and note becomes a CRM update, a follow-up, and a next step —

so reps can stay focused on building relationships and moving deals forward.

Reads
Salesforce · Gmail · Drive
Writes
records, drafts, tasks, decks

The problem

Sales reps are becoming data-entry clerks, not deal closers.

The pipeline doesn't move because reps are slow. It stalls because CRM updates, follow-ups, research, and next steps all happen after the call, usually when they're already moving on to the next thing.

Where a rep's 40-hour week goes

40 hrs · per rep · per week
11.5h CRM data entry
11h Research & follow-up
6h Internal
11.5h Selling
  • CRM data entry
  • Research and follow-up
  • Internal meetings and status
  • Actually selling

28.5 hours a week on non-selling activity. On a team of twenty, that is the output of fourteen full-time people spent on admin.

Optifai Sales Ops Benchmark (N=939) · HubSpot State of Sales 2024 · Pipedrive CRM Trends 2026

See it in action

The call ends.
The work doesn't.

One trigger. The work is done. The email is ready, the opportunity is updated, and the next step is underway.

Gmail · DraftReady to send
To
priya.n@acme.com
Subject
Acme × Libra: security review next steps

Hi Priya,

Thanks for the time today. Recapping what we agreed: your team needs SOC 2 evidence before the pilot, and Raj joins the technical review on the 4th.

I have attached the security pack. I will send the pilot scope by Friday.

Sam

Drafted from the meeting transcriptApprove & send
Salesforce · Opportunity3 fields updated
Stage
Discovery → Technical review
Next step
Send pilot scope by Fri 28
Close date
30 Sep 2026
Blocker
SOC 2 evidence requested
Attendees
Priya N., Raj M.
Logged against the Acme opportunityApprove write
  • AI Chat + Agents · capture and write back
  • Email Assistant · triage and draft
  • Tasks · plans with owners
  • Business Intelligence · ask the pipeline
  • Workflow · runs it on schedule

Sales workflows

Pick one. It runs on your data in a minute.

Choose a repeatable sales task. Connect the systems it needs. Give it an instruction once. WorkBase handles the rest.

Trigger · New lead arrives

Lead enrichment and CRM creation

  1. Enrich with company data
  2. Create record
  3. Notify owner

Artifact

A complete record in Salesforce and a Slack ping to the owner

Launch

Trigger · Meeting ends

Post-meeting follow-up

  1. Summarise decisions
  2. Draft the email
  3. Move deal stage

Artifact

A Gmail draft one click from sent, and an updated stage

Launch

Trigger · You ask

Pipeline review prep

  1. Pull deal status
  2. Read recent threads
  3. Flag at-risk

Artifact

A review summary with at-risk deals called out and why

Launch

Trigger · Morning inbox scan

Inbox triage and reply drafting

  1. Flag urgent threads
  2. Draft replies
  3. Log to CRM

Artifact

A sorted inbox and drafts waiting for review

Launch

Trigger · You name a competitor

Competitor battle card

  1. Search web
  2. Read internal docs
  3. Build the card

Artifact

A battle card in Notion with a changelog

Launch

Trigger · Weekly, before forecast

Weekly sales forecast

  1. Pull pipeline
  2. Compare to quota
  3. Identify gaps

Artifact

A forecast summary drafted for the team lead

Launch

Comparison

Your CRM stores the deal.
WorkBase runs it.

Salesforce, HubSpot and Pipedrive are systems of record. They tell you what happened. WorkBase reads from them and knows what to do next.

DimensionTraditional CRMLibra WorkBase
Data entryReps update fields manuallyAuto-updated from email, meetings and calls
Follow-upsThe rep remembersDrafted from the meeting context, ready to send
Pipeline visibilityRequires a report or a dashboard buildAsk in plain language
Cross-tool workflowsNeeds Zapier plus custom integrationsNative. Connectors, agents and workflows in one place
Setup and adoptionWeeks of configuration, then low adoptionConnect the tools and start. Works on day one

Comparison reflects publicly documented capabilities.

Security and permissions

Connect your work inbox without thinking twice.

One rep can start alone. When the team joins, nothing about the access model has to change.

  • SOC 2Type II
  • GDPR
  • ISO27001

Data isolation

Work Gmail and CRM connect through scoped OAuth. Libra never stores credentials, and revoking access removes the index with it.

Role-based permissions

Sales ops sees everything. A rep sees their own pipeline. Set who can view, edit and trigger a workflow.

Knowledge-based access

Battle cards, pricing sheets and playbooks in one Sales base. Libra will not surface a document to someone who cannot already open it.

Groups and contacts

Organise reps into territories or pods and route workflows by group. External contacts stay searchable but governed.

Connectors for sales

Read-only by default. You choose what each connector can touch, and every write waits for approval.

  • Salesforce
  • HubSpot
  • Gmail
  • Outlook
  • Slack
  • Google Drive
  • Notion
  • Zoom

RLibra reads from this toolWLibra writes back, with your approval

Questions

Before you connect anything.

The questions sales leaders ask us on the first call.

No. Salesforce, HubSpot and Pipedrive stay your system of record. WorkBase reads from them and writes back to them, so reps stop typing what the tools could have captured.

A plugin fetches a record when you ask. WorkBase runs the whole task: it reads the call, the thread and the CRM together, drafts the follow-up, updates the opportunity, and sets the next step — under your rules, not one lookup at a time.

Only where you allow it. You decide which fields and actions run automatically and which wait for a one-click approval, and every write is logged so you can see exactly what changed and why.

Connect Gmail and your CRM through scoped OAuth, pick a task, and give it one instruction. It works on day one — no dashboards to build and no Zapier chains to maintain.

Yes. On Enterprise the full stack can run inside your own environment, so indexed content and connected data never leave your walls.

No. Workspace controls scope what each person sees: sales ops sees everything, a rep sees only their own pipeline, and connected sources keep their own permissions.

AI can help sales teams by reducing manual work around research, follow-ups and CRM operations. Libra can work with sales context from calls, threads and notes and help carry information into connected CRM workflows, giving sales teams more time for customer-facing work.

Early access · Limited spots open now

Give your reps their week back.